隐私政策

Last updated: September 10, 2026

Purple Chillaxin operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the "Service"). The Service is powered by Shopify. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Service, or otherwise contact us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By using or accessing the Service, you acknowledge that you have read this Privacy Policy and understand how your information may be collected, used, and disclosed.

Personal Information We Collect or Process

When we refer to "personal information," we mean information that identifies, relates to, describes, or can reasonably be associated with you or another person. Personal information does not include information that has been anonymized or de-identified so that it cannot identify you. Depending on how you use the Service, where you live, and applicable law, we may collect or process the following categories of personal information, including inferences drawn from it:

  • Contact information: your name, billing address, shipping address, phone number, and email address.
  • Financial information: payment card or financial account details, payment method, payment confirmation, and transaction details.
  • Account information: username, password, security questions, preferences, and account settings.
  • Transaction information: products viewed, added to cart, or added to a wish list, as well as purchases, returns, exchanges, cancellations, and transaction history.
  • Customer support information: information you provide when contacting us or submitting a support request.
  • Device information: information about your device, browser, or network connection, including IP address and unique identifiers.
  • Usage information: information about how and when you access or use the Service.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, use the Service, contact us, or otherwise provide information to us.
  • Automatically through the Service, including information collected from your device and through cookies and similar technologies.
  • From service providers that perform technical, payment, analytics, support, cloud storage, fulfillment, or shipping services for us.
  • From our partners or other third parties.

How We Use Personal Information

Depending on how you interact with us, we may use personal information to:

  • Provide, customize, and improve the Service: process payments, fulfill orders, remember preferences and interests, send account-related notices, manage purchases and returns, maintain accounts, arrange shipping, support reviews, and provide personalized shopping experiences.
  • Market and advertise: send marketing, advertising, and promotional communications by email, text, or mail, and show online advertising based on your purchases, cart activity, and other interactions with the Service.
  • Protect security and prevent fraud: verify accounts, provide secure payment and shopping experiences, detect and respond to fraud or unlawful activity, and maintain the security of the Service. You are responsible for keeping your account credentials confidential.
  • Communicate with you: provide customer support, respond to requests, and maintain our business relationship with you.
  • Comply with legal obligations: comply with applicable law, respond to valid legal process, investigate disputes, and enforce our terms and policies.

How We Disclose Personal Information

We may disclose personal information to third parties for legitimate purposes, including:

  • To Shopify, vendors, and other service providers that help us with IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.
  • To business and marketing partners that provide marketing services and advertising. These partners use information according to their own privacy notices. Depending on where you live, you may have the right to opt out of the sharing of your information for targeted advertising or marketing. To exercise this right, visit our data sharing opt-out page.
  • When you direct, request, or otherwise consent to the disclosure, such as for product delivery or when you use social media widgets or login integrations.
  • Within our affiliates or corporate group.
  • In connection with a merger, bankruptcy, or similar business transaction, or when required by law, legal process, or to enforce our terms and protect our rights, the Service, or the rights of our users and others.

Our Relationship with Shopify

The Service is hosted by Shopify, which collects and processes personal information about your access to and use of the Service in order to provide and improve the Service. Information you submit may be transferred to and shared with Shopify and third parties that may be located outside your country. We also use certain Shopify enhancements that combine data from your interactions with our store, other merchants, and Shopify. When Shopify processes your personal information for these purposes, Shopify is responsible for handling your information and responding to requests concerning those processing activities. For more information about Shopify's privacy practices and your rights, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third-Party Websites and Links

The Service may contain links to websites or online platforms operated by third parties. If you visit a website that we do not control, you should review its privacy and security policies and terms. We are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites. Information you share on public or semi-public platforms may be visible to others and may be used without restriction. Providing a link does not mean that we endorse the platform or its operators.

Children's Data

The Service is not intended for children, and we do not knowingly collect personal information from minors in your jurisdiction. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us to request deletion. As of the effective date of this Privacy Policy, we do not knowingly "share" or "sell" the personal information of minors under 16 years of age as those terms are defined by applicable law.

Security and Retention

No security system is completely secure, and we cannot guarantee absolute security. Information sent to us may not be secure during transmission, so please do not send sensitive or confidential information through insecure channels. We retain personal information as long as needed to maintain your account, provide the Service, comply with legal obligations, resolve disputes, and enforce applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights. These rights are not absolute and may be subject to legal exceptions:

  • Access: request access to the personal information we hold about you.
  • Deletion: request that we delete personal information we maintain about you.
  • Correction: request that we correct inaccurate personal information.
  • Portability: request a copy of your personal information and ask us to transfer it to a third party in certain circumstances.
  • Opt out of targeted advertising or sharing: opt out of the "sale" or "sharing" of personal information or processing for "targeted advertising" as defined by applicable law. To opt out, visit our data sharing opt-out page. If you use a Global Privacy Control opt-out preference signal, we will treat it as an opt-out request for the device and browser used to access the Service, as required by your location. We do not recognize other "Do Not Track" signals. Learn more at globalprivacycontrol.org.
  • Manage communication preferences: you may unsubscribe from promotional emails at any time using the unsubscribe link in the email. We may still send non-promotional messages related to your account or orders.

If you live in the United Kingdom or European Economic Area, and subject to applicable exceptions and limitations, you may also have the right to object to or restrict processing and to withdraw consent where processing is based on consent. Withdrawal does not affect the lawfulness of processing that occurred before withdrawal.

To exercise these rights, contact us using the details below. We will not discriminate against you for exercising your rights. We may need to verify your identity before processing a request. You may also authorize an agent to submit a request on your behalf, subject to proof of authorization and identity verification. We will respond within the time required by applicable law.

Complaints

If you have concerns about how we handle your personal information, please contact us first using the details below. Depending on where you live, you may have the right to appeal our decision or file a complaint with your local data protection authority. If you are in the European Economic Area, you can find a list of data protection authorities at edpb.europa.eu.

International Transfers

We may transfer, store, and process personal information outside your country. If we transfer personal information outside the European Economic Area or United Kingdom, we will use recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses or equivalent contractual safeguards, unless the destination country has been recognized as providing adequate protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our privacy practices or for operational, legal, or regulatory reasons. We will post the revised policy on this website, update the "Last updated" date, and provide any notice required by applicable law.

Contact

If you have questions about this Privacy Policy, our privacy practices, or your rights, contact us at leekafai1234@outlook.com, by phone at +86 136 9184 6142, or by mail at PURPLECHILLAXIN LIMITED, 61 Bridge Street, 61, Bridge, Kington HR5 3DJ, United Kingdom. For purposes of applicable data protection law, we are the controller of your personal information.